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BOOK SUMMARY :

Integrating control theory evolutionary psychology and a hierarchical approach to personality this book presents a new approach to motivation personality and consumer behavior called the 3m which stands for meta theoretic model of motivation this theory seeks to account for howthe 3m model of motivation and personality theory and empirical applications to consumer behavior author john c mowen nov 1999 on amazoncom free shipping on qualifying offersget this from a library the 3m model of motivation and personality theory and empirical applications to consumer behavior john c mowen integrating control theory evolutionary psychology and a hierarchical approach to personality this book presents a new approach to motivation personality and consumer behavior called the 3m the 3m model of motivation and personality theory and empirical applications to consumer behavior 2000th edition by john c mowen author visit amazons john c mowen page find all the books read about the author and more see search results for the 3m model of motivation and personality theory and empirical applications to consumer behavior by john c mowen oklahoma state university usa springer science+business media llc

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